

This penetration level is still low, however, relative to that of other popular messaging applications, including WhatsApp, KakaoTalk and Skype.The BBM penetration level was six percent of the Mobidia global sample, which is significant for an application's first week of availability.BlackBerry successfully leveraged its existing network of BBM users to realize a significant penetration of the new application into the Android market during its first week of availability.2, when the application first became available on the Android and iOS platforms, reveals the following trends: (PRNewsFoto/Mobidia Technology, Inc.) (PRNewsFoto/MOBIDIA TECHNOLOGY, INC.)Īn analysis of BBM usage from Oct. The only advantage to a phone cannot be one program and an excellent keyboard.Average Minutes of Usage of BBM and Selected Apps. Blackberry's reattach rate is low 50% plan to move to another smartphone platform. I just worry that if BBM made it's way to the market people would see past the hype. What can BBM do that Android cannot? Sure, there are work-arounds that mean you cannot do everything in gTalk, but as a whole, an Android phone with it's recognized potential can do a lot more. you know, it's an email.Īll this is done with one email address, which is easier to remember than a random PIN, in my opinion. I don't know what people see email as a flimsy excuse for an MMS replacement: your friend can check it anywhere, and save to their PC. You can ping your friends to check in where you are in addition to, widgets mean you can leave starred reviews on the fly, and of course other clever integrations, like navigation to get there. Maps and Buzz: recent integrations have made this better than any other check-in program. Excellent integration with notifications.

Status shows up in your contacts, and is real feature-packed. Google Talk: a well-integrated IM service. If every Android user recognized this potential, the hold-out for BBM on other platforms would go extinct: Perhaps this is just fanboyism, but I think Google Accounts is really moving in furiously to emulate and exceed the features of BBM.
